Founder/Owner

Born and raised in North Carolina, Keith had a passion for sports from a young age. He worked in restaurants after high school and eventually became a restaurant owner. After selling Capper’s, a fine-dining establishment in Raleigh, Keith started officiating basketball in 2006 and presently is an NCAA men’s basketball game official. He started sports marketing in 2015 to fulfill his love of sports and philanthropy, and in 2019 Keith founded Superior Sports Marketing.